No longer a short-term fad or temporary trend, attorney videos are becoming a staple in law firm marketing strategies. Even Forbes has noted that law firms with page one rankings all seem to have one thing in common: videos. Attorney videos provide a great way to provide current and potential clients with a sort of face-to-face experience with their lawyer while providing valuable information at the same time. Additionally, attorney videos can be...
In a world where so much was already transitioning online, the coronavirus pandemic has given just about every industry a monumental shove in that direction, including the legal industry. As attorneys across the country struggle to develop new opportunities for one-on-one, face-to-face communication with established and potential clients, video marketing has surfaced as a sort of holy grail. According to HubSpot, 78% of people watch videos on the...